Brad Pitt’s Plan B Seeks New Investor-Buyers

Brad Pitt’s Plan B Seeks New Investor-Buyers

Plan B, the production venue launched in 2001 by Brad Grey, Brad Pitt and his then-spouse Jennifer Aniston is looking for a buyer, according to industry sources. Pitt had acquired control of the entity when the pair split in 2005, and it’s being now run by himself in tandem with co-presidents Dede Gardner and Jeremy Kleiner.

It’s been confirmed that Plan B has selected the global investment bank of Moelis & Co. to shop around for potential investors though neither party has been available for comment.
The eventual deal may be a lucrative one, given Plan B’s track record, which includes blockbusters like World War Z as well as 12 Years a Slave, Selma, and The Big Short. This year is no exception, given the group’s involvement with MGM’s Women Talking, Universal’s She Said, Netflix’s Blonde, and HBO Max’s Father of the Bride. Both She Said, a #MeToo drama, and Blonde, a biopic about actress Marilyn Monroe, are expected to be major revenue producers.

Television credits for Plan B include HBO’s Emmy-winning The Normal Heart and Amazon’s The Underground Railroad. Plan B also has a deal with Amazon Studios giving it a first look at potential TV shows, as well as a features deal with MGM.

The news is coming in the wake of several big industry deals of late. Candle Media recently acquired Reese Witherspoon’s Hello Sunshine for a cool $900 million. And A24 snagged $225 million with Stripes as the major investor. NEON, which has the Oscar-winning Parasite under its belt, is reportedly weighing options for a sale via its deal with Merchant Bank Raine.

Plan B’s first release, in 2004, was Wolfgang Petersen’s Troy. Its first major triumph came two years later, when Martin Scorsese’s The Departed won an Oscar for Best Picture. Subsequent Oscar winners included Steve McQueen’s 12 Years a Slave (2013) and Barry Jenkins’s Moonlight (2015).

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